Coachella Webcast Offers Customized Playlists

For the fans like me that aren’t going to be at Coachella this weekend, we’ve got a first glimpse of what will be made available on the webcast through two sponsored social media app integrations, one on Facebook and one on MySpace. For each three days of the festival, we’re told through the apps that you can customize a playlist that will allow your Coachella webcast experience to be unique. We’ll see how it plays out in action, but I love the idea and I’ll be working on this today and tomorrow before the festival starts on Friday.