The Southern Jamband Relix Issue

Gov't Mule on RelixI’ve always wondered why magazines did this. When you’re trying to attract new readers, especially music fans, I see this new Relix issue as a bad idea all across the board.

If I see Gov’t Mule on the cover with text strewn about mentioning every other Southern jamband together right now, I’m thinking that I’m about to read a magazine that only covers that. To me, I’m not totally into that style of music right now, so the magazine is just pigeonholing themselves. If that’s even a word. [edit: Yes, it is a word. Click here.]

Here at the live music blog, we don’t worry about actually writing using actual words.