You know that big behemoth of a showcase / that is otherwise known as SXSW? Yeah, maybe you’ve heard of it?

They posted their schedule earlier this week and I’m just trying to dig in and out who’s playing where and when. As I mentioned briefly before, I’m going to be down in this year for the and I’m really looking forward to some of the showcases you might have seen posted elsewhere recently. And check this out, I’m actually on their website now. , I know — I’m gorgeous, go on…

As for the showcases, the big one on the indie side of the house was the announcement of The Hot Freaks. Billed as a multi-faceted, multi-blog curated set of showcases featuring many up-and-comers you may see other bloggers writing about, this has a lot of potential and I’m very interested to see how this turns out. It’s slated for Friday, March 16 and Saturday, March 17.

Elsewhere, JamBase has an interesting night planned on Saturday, March 17 — they’re welcoming & MOFRO, /, Stephen Kellogg & The Sixers, , and . I’d attend this on Electric Apricot alone, as many of you know I had a minor obsession over Les and his mockumentary early last year.

There’s so many other events going on, most of which is being covered over at the Donewaiting.com SXSW Blog. Head on over there if you’re interested in some of the smaller (and not to be ignored) events that you won’t see everyone and their brother writing home about. Expect plenty of updates from me from down there and a lot more as the date continues to rapidly approach…


Ad Ops Nerd. Living that San Diego life. Chicago born and raised.