Bob Weir is becoming an advisor to a would-be venture-capitalist-ready company producing digital learning-guitars. Whaaaaa?
Patrick Cummings, chief executive of iGuitar in Poughkeepsie, N.Y., owns up to being in the market for $2.5 million in venture funding. His company makes an electric guitar that plugs into a computer using an ordinary USB connection, turning the guitar into a keyboard-like learning or song-writing tool.
“I met Bob Weir in January at Macworld,” he says, as if Apple’s annual conference were the most natural place to hobnob with the Grateful Dead guitarist. “He’s joining the executive team.” “In what capacity?” I ask. “As an advisor.”